{"id":87343,"date":"2025-09-05T23:38:52","date_gmt":"2025-09-05T21:38:52","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=customer-stories-es&#038;p=87343"},"modified":"2026-04-30T17:09:34","modified_gmt":"2026-04-30T15:09:34","slug":"bayer-ag-un-enfoque-integral-para-los-datos-de-kol","status":"publish","type":"customer-stories-es","link":"https:\/\/www.veeva.com\/eu\/es\/casos-de-estudio\/bayer-ag-un-enfoque-integral-para-los-datos-de-kol\/","title":{"rendered":"Bayer"},"content":{"rendered":"<p>\nAndreas Gerloff comparte los aprendizajes de la implementaci\u00f3n de Link Key People en los equipos m\u00e9dicos y comerciales de Bayer. Descubre c\u00f3mo utilizan los datos de Link para obtener una comprensi\u00f3n de 360 grados de sus clientes y mejorar las interacciones.\n<\/p>\n<p>\nDescubre <a href=\"\/eu\/veeva-link-customer-stories\/\" target=\"_blank\" rel=\"noopener\">a otras empresas<\/a> que utilizan la familia de productos Link.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Descubre c\u00f3mo Bayer AG utiliza Link Key People para profundizar en el conocimiento del cliente para sus equipos m\u00e9dicos y comerciales.<\/p>\n","protected":false},"featured_media":62411,"parent":0,"template":"","class_list":["post-87343","customer-stories-es","type-customer-stories-es","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories-es\/87343"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories-es"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories-es"}],"version-history":[{"count":1,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories-es\/87343\/revisions"}],"predecessor-version":[{"id":96956,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories-es\/87343\/revisions\/96956"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/62411"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=87343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}