{"id":69891,"date":"2023-03-13T19:27:30","date_gmt":"2023-03-13T18:27:30","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?page_id=69891"},"modified":"2026-05-20T14:41:47","modified_gmt":"2026-05-20T12:41:47","slug":"building-a-medical-content-strategy-for-high-growth","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/building-a-medical-content-strategy-for-high-growth\/","title":{"rendered":"Idorsia"},"content":{"rendered":"<p>Learn how Idorsia built a strong foundation for rapid growth with digital medical and promotional content. Using both <a href=\"\/eu\/products\/vault-medical\/veeva-medcomms\/\"> ³Ô¹Ï±¬ÁÏ MedComms<\/a> and <a href=\"\/eu\/products\/veeva-promomats\/\">³Ô¹Ï±¬ÁÏ PromoMats<\/a>  helped sustain a high volume of relevant content to the field while remaining compliant.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Idorsia: Building the Foundation for High Growth With ³Ô¹Ï±¬ÁÏ MedComms and ³Ô¹Ï±¬ÁÏ PromoMats.<\/p>\n","protected":false},"featured_media":66778,"parent":0,"template":"","product-link-list":[1394,1395,1422,1432],"class_list":["post-69891","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","product-link-list-veeva-clinical-platform","product-link-list-veeva-commercial-cloud","product-link-list-veeva-link","product-link-list-veeva-opendata-clinical"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/69891"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":4,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/69891\/revisions"}],"predecessor-version":[{"id":82670,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/69891\/revisions\/82670"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/66778"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=69891"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=69891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}