{"id":75948,"date":"2024-02-12T18:59:27","date_gmt":"2024-02-12T17:59:27","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=customer-stories&p=75948"},"modified":"2026-05-20T15:52:29","modified_gmt":"2026-05-20T13:52:29","slug":"crm-for-life-sciences-is-solved-gsk-bayer-switch-to-veeva-vault-crm","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/crm-for-life-sciences-is-solved-gsk-bayer-switch-to-veeva-vault-crm\/","title":{"rendered":"GSK & Bayer"},"content":{"rendered":"

\nKieron Scrutton from GSK and Alexander Alex from Bayer share why they are excited about Vault CRM and why they decided to be one of the early migrators, opportunities it will open up, and what other companies should think about when considering the move to Vault CRM.\n<\/p>\n

\nReady to take action? Explore the next-generation CRM for life sciences.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Kieron Scrutton from GSK and Alexander Alex from Bayer share why they are excited about Vault CRM and why they decided to be one of the early migrators.<\/p>\n","protected":false},"featured_media":80204,"parent":0,"template":"","product-link-list":[1394,1395,1439,1442],"class_list":["post-75948","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","product-link-list-veeva-clinical-platform","product-link-list-veeva-commercial-cloud","product-link-list-veeva-quality-cloud","product-link-list-veeva-rim"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/75948"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":1,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/75948\/revisions"}],"predecessor-version":[{"id":76025,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/75948\/revisions\/76025"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/80204"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=75948"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=75948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}