{"id":88969,"date":"2025-10-18T00:54:25","date_gmt":"2025-10-17T22:54:25","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=customer-stories&#038;p=88969"},"modified":"2026-02-02T16:18:02","modified_gmt":"2026-02-02T15:18:02","slug":"sanofis-journey-to-more-data-driven-kol-engagement","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/sanofis-journey-to-more-data-driven-kol-engagement\/","title":{"rendered":"Sanofi"},"content":{"rendered":"<p>\nPierre C\u00f4te, Ph.D., MBA shares how Sanofi is using <a href=\"\/eu\/products\/veeva-link\/\">Link Key People<\/a> to enable more data-driven KOL identification and engagement. Hear the impact of real-time insights, AI summaries, and dynamic KOL profiles on strategic planning, and field execution. Learn how the platform delivered measurable value from day one.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pierre C\u00f4te shares how Sanofi is using Link Key People to enable more data-driven KOL identification and engagement.<\/p>\n","protected":false},"featured_media":81780,"parent":0,"template":"","product-link-list":[],"class_list":["post-88969","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/88969"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":1,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/88969\/revisions"}],"predecessor-version":[{"id":89041,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/88969\/revisions\/89041"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/81780"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=88969"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=88969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}