{"id":96962,"date":"2026-04-30T18:36:52","date_gmt":"2026-04-30T16:36:52","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=customer-stories&#038;p=96962"},"modified":"2026-05-05T18:17:16","modified_gmt":"2026-05-05T16:17:16","slug":"astellas-measuring-medical-impact-from-vision-to-reality","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/astellas-measuring-medical-impact-from-vision-to-reality\/","title":{"rendered":"Astellas"},"content":{"rendered":"<p>\nMeasuring medical impact has been a decades-long challenge, but Astellas has a plan. Mike Soper and Yukti Khurana discuss their top priorities and share advice for those looking to bridge the gap between activities and measurable outcomes.\n<\/p>\n<p>\nLearn more about how ³Ô¹Ï±¬ÁÏ can help your organization <a href=\"\/eu\/resources\/business-consulting-medical-impact-solution-brief\/\">measure its impact<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mike Soper and Yukti Khurana from Astellas discuss measuring medical impact and how they are moving from vision to reality.<\/p>\n","protected":false},"featured_media":75291,"parent":0,"template":"","product-link-list":[1413,1414,1437,1439,1457],"class_list":["post-96962","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","product-link-list-veeva-data-cloud","product-link-list-veeva-development-cloud","product-link-list-veeva-promomats","product-link-list-veeva-quality-cloud","product-link-list-veeva-vault-crm"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/96962"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":1,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/96962\/revisions"}],"predecessor-version":[{"id":96964,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/96962\/revisions\/96964"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/75291"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=96962"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=96962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}