{"id":79792,"date":"2024-10-18T20:52:32","date_gmt":"2024-10-18T18:52:32","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?page_id=79792"},"modified":"2026-03-18T10:27:15","modified_gmt":"2026-03-18T09:27:15","slug":"compliant-content-at-scale","status":"publish","type":"page","link":"https:\/\/www.veeva.com\/eu\/compliant-content-at-scale\/","title":{"rendered":"Gateway &#8211; Commercial Content"},"content":{"rendered":"<style>\n<p>.veeva-2024 .sub-video-nav__content {\ngap: 6px;\n}\n.veeva-2024 .sub-video-nav--stacked {\npadding: 12px 15px;\ngap: 14px;\n}\n.veeva-2024 .video-player-module__video-info h5 {\nfont-size: 16px;\nfont-weight: 400;\n}<\/p>\n<p>.veeva-2024 .video-player-module__video-info p {\nfont-size: 24px;\nfont-weight: 600;\n}<\/p>\n<p>.veeva-2024 .video-player-module__video-info {\ndisplay: flex;\nflex-direction: column;\ngap: 3px;\n}\n@media (min-width:1200px) {\n.veeva-2024 .video-player-module--multiple .sub-video-nav-wrapper {\nflex-grow: 1;\nmax-width: 440px;\n}\n}\n.veeva-2024 .tab-block .tablist {\nmargin-bottom: 5px;\n}<\/p>\n<\/style>\n<p><main class=\"veeva-2024\"><\/p>\n<div id=\"gateway\">\n<p>    <!-- Hero --><\/p>\n<section id=\"hero\" class=\"hero-centered hero-centered--image\">\n<div class=\"container copy-container copy-container--center\">\n<h6>\n          Commercial Content<br \/>\n        <\/h6>\n<h1>Transform MLR,<br \/> Increase Speed to Market<\/h1>\n<p>Deliver highly personalized and compliant content faster and at scale.<\/p>\n<div class=\"copy-container__buttons\">\n          <a class=\"button-primary button-primary--gradient\" href=\"\/eu\/contact-us\/\">Contact Us<\/a>\n        <\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Video Player: Stacked, Light, Statistic Tool --><\/p>\n<section id=\"hero-video\" class=\"video-player-stacked video-player-stacked--light bg-transparent\">\n<div class=\"video-player-stacked__video container\">\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%\">\n            <!-- add class here: wistia_async_{wistia-id} --><\/p>\n<div class=\"wistia_embed wistia_async_v0ck6216zv\" style=\"height: 100%; width: 100%\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"video-player-stacked__stats container\">\n<div class=\"statistic-3-up-wrapper\">\n<div class=\"statistic-tool statistic-tool--light\">\n<h3>50 <sup>%<\/sup><\/h3>\n<p>average increase in speed to market<\/p>\n<\/p><\/div>\n<div class=\"statistic-tool statistic-tool--light\">\n<h3>40 <sup>%<\/sup><\/h3>\n<p>growth in content reuse with modular content<\/p>\n<\/p><\/div>\n<div class=\"statistic-tool statistic-tool--light\">\n<h3>20 <sup>%<\/sup><\/h3>\n<p>reduction in cost to create content<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p><!-- Alert Starts &#x2705; --><\/p>\n<section class=\"alert-announcement\">\n<div class=\"alert-announcement__wrapper container\">\n<div class=\"alert-announcement__inner\">\n<h6>Fastest path to approved content with AI<\/h6>\n<p>\t\t  <a class=\"button-primary button-primary--gradient\" href=\"https:\/\/www.veeva.com\/eu\/products\/veeva-ai-for-promomats\/\" target=\"_self\" rel=\"noopener\">Learn More<\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Z Pattern - Subcopy, Light --><\/p>\n<section class=\"z-pattern z-pattern-subcopy z-pattern--light\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"copy-container copy-container--eyebrow-gradient\">\n<h6>eBook<\/h6>\n<h3>Building the Future of MLR with AI<\/h3>\n<p>Learn what process improvements support AI\u2019s success and keep MLR review in focus.<\/p>\n<div class=\"copy-container__buttons\">\n            <a class=\"button-outline button-outline--black\" href=\"\/eu\/resources\/building-the-future-of-mlr-with-ai-fastest-path-to-approved-content\/\" target=\"_self\" rel=\"noopener\">Read eBook<\/a>\n          <\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image\">\n<div class=\"z-pattern__image-wrapper\">\n            <img decoding=\"async\" src=\"\/eu\/wp-content\/uploads\/2025\/05\/resource-tile-building-the-future-of-MLR-with-AI-fastest-path-to-approved-content.png\" alt=\"\" \/>\n          <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p><!-- Quote - Tabs, Light, Quote Card --><\/p>\n<section id=\"quote\" class=\"quote-tabs quote-tabs--light bg-transparent\">\n<div class=\"container\">\n<div class=\"container\">\n            <!-- Carousel --><br \/>\n            <!-- NOTE: update carousel timing by passing in data-slide-interval=\"[time]\", where time is in milliseconds, if no data-slide-interval is set, it'll use 8500 by default --><\/p>\n<div class=\"carousel slide carousel-fade\" data-slide-interval=\"8500\">\n                <!-- carousel indicators, indicators will be generated based on number of 'carousel-item'  --><\/p>\n<div class=\"carousel-indicators\"><\/div>\n<p>                <!-- carousel slides, no need to add active class as it'll be added automatically --><\/p>\n<div class=\"carousel-inner\">\n<p>                    <!-- slide 1 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\">\n<div class=\"quote-card__quote-wrapper\">\n<p>&#8220;From a project standpoint, implementation was very easy because ³Ô¹Ï±¬ÁÏ AI Quick Check Agent runs alongside our regular workflow without causing any disruption.&#8221;<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"client-logo\">\n                                    <img decoding=\"async\" src=\"\/wp-content\/uploads\/2021\/11\/customer-story-logo-moderna.png\" alt=\"moderna\" alt=\"moderna\" \/>\n                                <\/div>\n<div class=\"quote-card__person-info__person\">\n<div class=\"avatar-thumbnail\">\n                                        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/12\/jason-benagh-300x300-v4@2x.png\" alt=\"\">\n                                    <\/div>\n<div class=\"quote-card__person-info-text\">\n<h5>Jason Benagh<\/h5>\n<h6>Global Marketing Operations Director, Moderna<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>                    <!-- slide 2 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cThe area where GenAI has the most potential is MLR and it&#8217;s exciting to see ³Ô¹Ï±¬ÁÏ embrace that with ³Ô¹Ï±¬ÁÏ AI for PromoMats.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"client-logo\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/06\/customer-story-logo-gsk.png\" alt=\"gsk\" \/>\n                                <\/div>\n<div class=\"quote-card__person-info__person\">\n<div class=\"quote-card__person-info-text\">\n<h5>Dr. Samin Saeed<\/h5>\n<h6>Vice President, Early Assets Medical, GSK<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>                    <!-- slide 3 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cWith PromoMats, we gained crucial insights that helped us identify opportunities to reuse, repurpose or withdraw assets, enabling content tailoring at scale.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"quote-card__person-info__person\">\n<div class=\"avatar-thumbnail\">\n                                        <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/01\/Francesco-Iaccarino-300x300px.jpg\" alt=\"\">\n                                    <\/div>\n<div class=\"quote-card__person-info-text\">\n<h5>Francesco Iaccarino<\/h5>\n<h6>Commercial Ops &#038; HR Demand Manager, Angelini Pharma S.p.A.<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Listed up - Accent, Dark --><\/p>\n<div class=\"blended-bg\">\n      <!-- Video Player: Multiple, Dark  --><\/p>\n<section id=\"our-customers\" class=\"video-player-multiple video-player-multiple--dark my-0 section-rounded-bottom bg-none\">\n<div class=\"container\">\n          <!-- copy container --><\/p>\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>\n              Our Customers<br \/>\n            <\/h6>\n<h3>\n              Leverage pharma leaders&#8217; insights to create an agile <br \/> end-to-end content life cycle<br \/>\n            <\/h3>\n<\/p><\/div>\n<p>          <!-- video player module --><\/p>\n<div class=\"video-player-module video-player-module--multiple\">\n            <!-- video player module, main video --><\/p>\n<div class=\"video-player-module__video\">\n<div class=\"video-player-module__wistia-wrapper\">\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%\">\n<div class=\"wistia_embed wistia_async_647ae7n259\" style=\"height: 100%; width: 100%\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>            <!-- sub video nav wrapper, dark --><\/p>\n<div class=\"video-player-module__video-nav sub-video-nav-wrapper sub-video-nav-wrapper--dark sub-video-nav-wrapper--link-only\">\n<div class=\"sub-video-nav-wrapper__content\">\n                <a href=\"\/eu\/customer-stories\/bristol-myers-squibb-building-a-content-ecosystem-with-ai\/\" target=\"_self\" class=\"sub-video-nav sub-video-nav--stacked sub-video-nav--stacked--dark\" rel=\"noopener\"><\/p>\n<div class=\"sub-video-nav__thumbnail\">\n                    <span class=\"icon\" data-icon=\"button-play-circle\"><\/span>\n                  <\/div>\n<div class=\"sub-video-nav__content\">\n<h6>Bristol Myers Squibb: Building a Content Ecosystem with AI<\/h6>\n<p>Watch Video<\/p>\n<\/p><\/div>\n<p>                <\/a><\/p>\n<p>                <a href=\"https:\/\/www.veeva.com\/eu\/blog\/scaling-content-excellence-angelini-pharmas-agile-journey-from-crisis-to-global-impact\/\" target=\"_self\" class=\"sub-video-nav sub-video-nav--stacked sub-video-nav--stacked--dark\" rel=\"noopener\"><\/p>\n<div class=\"sub-video-nav__thumbnail\">\n                    <span class=\"icon\" data-icon=\"news-paper\"><\/span>\n                  <\/div>\n<div class=\"sub-video-nav__content\">\n<h6>Angelini Pharma\u2019s Agile Journey from Crisis to Global Impact<\/h6>\n<p>Read Blog<\/p>\n<\/p><\/div>\n<p>                <\/a><\/p>\n<p>                <a href=\"\/eu\/blog\/future-proof-your-mlr-review-and-approval-process\/\" target=\"_self\" class=\"sub-video-nav sub-video-nav--stacked sub-video-nav--stacked--dark\" rel=\"noopener\"><\/p>\n<div class=\"sub-video-nav__thumbnail\">\n                    <span class=\"icon\" data-icon=\"news-paper\"><\/span>\n                  <\/div>\n<div class=\"sub-video-nav__content\">\n<h6>Future Proof Your MLR Review and Approval Process<\/h6>\n<p>Read Blog<\/p>\n<\/p><\/div>\n<p>                <\/a>\n              <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p>    <!-- Card Block Z Pattern --><\/p>\n<section class=\"card-block-z-pattern card-block-z-pattern--light card-block-z-pattern--cards-end\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--eyebrow-gradient\">\n<h2>Commercial Content<\/h2>\n<p>Delivering compliant content across channels, geographies, and brands.<\/p>\n<\/p><\/div>\n<div class=\"card-block-z-pattern__cards\">\n<div class=\"z-pattern-card z-pattern-card--light\">\n            <a class=\"z-pattern-card__link\" href=\"\/eu\/products\/veeva-promomats\/content-strategy\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<h4>Modular Content<\/h4>\n<p>Deliver highly personalized and compliant content faster and at scale.<\/p>\n<div class=\"z-pattern-card__icon\">\n                <span class=\"icon\" data-icon=\"arrow-up-right--white\"><\/span>\n              <\/div>\n<p>            <\/a>\n          <\/div>\n<div class=\"z-pattern-card z-pattern-card--light\">\n            <a class=\"z-pattern-card__link\" href=\"\/eu\/products\/veeva-promomats\/digital-asset-management\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<h4>Digital Asset Management<\/h4>\n<p>Streamline collaborative content creation and improve reuse for more effective outreach.<\/p>\n<div class=\"z-pattern-card__icon\">\n                <span class=\"icon\" data-icon=\"arrow-up-right--white\"><\/span>\n              <\/div>\n<p>            <\/a>\n          <\/div>\n<div class=\"z-pattern-card z-pattern-card--light\">\n            <a class=\"z-pattern-card__link\" href=\"\/eu\/products\/veeva-promomats\/mlr-review\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<h4>Medical, Legal, and Regulatory Review<\/h4>\n<p>Accelerate Medical, Legal, and Regulatory reviews and streamline claims management.<\/p>\n<div class=\"z-pattern-card__icon\">\n                <span class=\"icon\" data-icon=\"arrow-up-right--white\"><\/span>\n              <\/div>\n<p>            <\/a>\n          <\/div>\n<div class=\"z-pattern-card z-pattern-card--light\">\n            <a class=\"z-pattern-card__link\" href=\"\/eu\/products\/veeva-promomats\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<h4>Insights and Performance Analytics<\/h4>\n<p>Power your content strategy with data-driven insights and peer industry benchmarks.<\/p>\n<div class=\"z-pattern-card__icon\">\n                <span class=\"icon\" data-icon=\"arrow-up-right--white\"><\/span>\n              <\/div>\n<p>            <\/a>\n          <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p><!-- Cards - Resources Listed --><\/p>\n<section class=\"resource-block-cards resource-block-cards--light\" style=\"margin-top:30px\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center\">\n<h6 style=\"color:#ff6900\">Resources<\/h6>\n<h3>Explore &#038; Learn<\/h3>\n<\/p><\/div>\n<div class=\"resource-block__cards resource-block__cards--gridded\">\n<p>  <a class=\"resource-card\" href=\"\/eu\/resources\/veeva-pulse-field-trends-report-1q25\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<!-- resource-chip --><\/p>\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n\t\t\t\t<span class=\"icon\" data-icon=\"bookmark-2\"><\/span>\n\t\t\t<\/div>\n<p>\t\t\t\tIndustry Report\n\t\t\t<\/p><\/div>\n<h5>Engagement, Not Creation, is the Top Content Goal<\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n\t\t  <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2025\/05\/Pulse-Field-Trends_1Q25_340x240.png\" alt=\"\" \/>\n\t<\/div>\n<p>  <\/a><\/p>\n<p>  <a class=\"resource-card\" href=\"https:\/\/www.pharmexec.com\/view\/effectiveness-not-volume-pooja-lal \" target=\"_blank\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<!-- resource-chip --><\/p>\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n\t\t\t\t<span class=\"icon\" data-icon=\"bookmark-2\"><\/span>\n\t\t\t<\/div>\n<p>\t\t\t\tArticle\n\t\t\t<\/p><\/div>\n<h5>PharmExec | Effectiveness Not Volume: Q&#038;A with Pooja Lal<\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n\t\t  <img decoding=\"async\" src=\"\/eu\/wp-content\/uploads\/2025\/11\/resource-tile-its-time-to-prove-ais-worth_pooja-lal_blog-340x240@2x.png\" alt=\"\" \/>\n\t<\/div>\n<p>  <\/a><\/p>\n<p>  <a class=\"resource-card\" href=\"https:\/\/pharmaphorum.com\/digital\/veeva-commercial-summit-ai-content-and-mlr-review-emma-hyland\" target=\"_blank\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<!-- resource-chip --><\/p>\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n\t\t\t\t<span class=\"icon\" data-icon=\"bookmark-2\"><\/span>\n\t\t\t<\/div>\n<p>\t\t\t\tPodcast\n\t\t\t<\/p><\/div>\n<h5>Pharmaphorum | On AI, content, and MLR Review with Emma Hyland<\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n\t\t  <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/01\/7.-resource-tile-article-pharmaphorum_on-ai-content-and-MLR-review_emma-hyland_340x240@2x.png\" alt=\"\" \/>\n\t<\/div>\n<p>  <\/a><\/p>\n<p>  <a class=\"resource-card\" href=\"\/eu\/resources\/ai-in-mlr-insights-from-101-content-professionals\/ \" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<!-- resource-chip --><\/p>\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n\t\t\t\t<span class=\"icon\" data-icon=\"bookmark-2\"><\/span>\n\t\t\t<\/div>\n<p>\t\t\t\tInfographic\n\t\t\t<\/p><\/div>\n<h5>AI in MLR: Insights from 101 Content Professionals <\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n\t\t  <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/11\/AI-in-MLR.png\" alt=\"\" \/>\n\t<\/div>\n<p>  <\/a><\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Pre-Footer CTA --><\/p>\n<section class=\"hero-contained hero-contained--gradient hero-contained--footer-fix\">\n<div class=\"copy-container container copy-container--center\">\n<h3>Interested in learning more?<\/h3>\n<div class=\"copy-container__buttons\">\n          <a class=\"button-primary button-primary--gradient\" href=\"\/eu\/contact-us\/\">Contact Us<\/a>\n        <\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p><\/main><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Commercial Content Transform MLR, Increase Speed to Market Deliver highly personalized and compliant content faster and at scale. Contact Us 50 % average increase in speed to market 40 % growth in content reuse with modular content 20 % reduction in cost to create content Fastest path to approved content with AI Learn More eBook&hellip;<\/p>\n","protected":false},"author":42,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/veeva-2024.full-page.php","meta":{"footnotes":""},"coauthors":[],"class_list":["post-79792","page","type-page","status-publish","hentry","page-canonical-unique","page_type-gateway"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/79792"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/comments?post=79792"}],"version-history":[{"count":31,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/79792\/revisions"}],"predecessor-version":[{"id":93514,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/79792\/revisions\/93514"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=79792"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/coauthors?post=79792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}