  {"id":89242,"date":"2025-10-27T15:16:11","date_gmt":"2025-10-27T14:16:11","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?page_id=89242"},"modified":"2026-02-02T15:15:53","modified_gmt":"2026-02-02T14:15:53","slug":"analytics","status":"publish","type":"page","link":"https:\/\/www.veeva.com\/eu\/services\/analytics\/","title":{"rendered":"³Ô¹Ï±¬ÁÏ Analytics | Business Consulting Services"},"content":{"rendered":"<style>\n.veeva-2024 .listed-up-card {\n\tbackground: white;\n}\n.veeva-2024 .business-consulting-landing-c .listed-up .listed-up__cards {\n\tgap: 28px;\n}\n@media (min-width:768px) {\n\t.veeva-2024 .hero-centered {\n\t\tpadding: 140px 0;\n\t}\n}\n.veeva-2024 .speaker-modal--dark .modal-content {\n\tmargin-top: 10%;\n}<\/p>\n<p>.veeva-2024 .business-consulting-landing-c .listed-points {\n\tgap: 0px;\n\tdisplay: flex!important;\n\tflex-wrap: wrap!important;\n\tjustify-content: center!important;\n}\n.veeva-2024 .listed-up-card {\n\tjustify-self: center;\n\tmax-width: 30%;\n\tmargin: 15px;\n}<\/p>\n<p>@media (max-width:991px){\n\t.veeva-2024 .listed-up-card {\n\t\tmax-width: 45%;\n\t\tjustify-self: center;\n\t}\n}\n@media (max-width:767px){\n\t.veeva-2024 .listed-up-card {\n\t\tmax-width: 95%;\n\t\tjustify-self: center;\n\t}\n}<\/p>\n<p>.veeva-2024 .team-cards__grid {\n\tdisplay: flex;\n\tflex-wrap: wrap;\n\tgap: 18px;\n\tjustify-content: center;\n}<\/p>\n<p>@media (min-width:1400px){\n\t.veeva-2024 .team-card {\n\t\tflex: 0 0 calc(30% - 9.66667px);\n\t}\n}\n@media (min-width:1200px) {\n\t.veeva-2024 .team-card__headshot {\n\t\theight: 80px;\n\t\twidth: 80px;\n\t}\n\t.veeva-2024 .team-card__headshot img {\n\t\tmax-width: 90px;\n\t}\n}<\/p>\n<p>@media (min-width:1600px) {\n\t.veeva-2024 .team-card__headshot {\n\t\theight: 80px;\n\t\twidth: 80px;\n\t}\n\t.veeva-2024 .team-card__headshot img {\n\t\tmax-width: 90px;\n\t}\n}\n.veeva-2024 .team-card {\npadding: 25px 15px 25px 20px;\n}<\/p>\n<p>@media (min-width:1600px) {\n.veeva-2024 .team-card__header {\ngap: 28px;\nmin-height: 155px;\n}\n}<\/p>\n<p>.veeva-2024 .service-overview-b .quote-tabs:before {\nbackground: none;\n}\n.veeva-2024 .service-overview-b .quote-tabs  {\nbackground: none;\n}\n<\/style>\n<p><main class=\"veeva-2024\"><\/p>\n<div id=\"business-consulting-landing\" class=\"business-consulting-landing business-consulting-landing-c\">\n<p><!-- Hero --><\/p>\n<section id=\"hero\" class=\"hero-centered hero-centered--image\">\n<div class=\"copy-container container copy-container--center\">\n<h6>\n\t  ³Ô¹Ï±¬ÁÏ Analytics<br \/>\n\t<\/h6>\n<h1>Find, Activate, Measure<\/h1>\n<p style=\"max-width:800px\">Unique industry data and integrated software to surface the fastest and most accurate insights to guide your business decisions. <\/p>\n<div class=\"copy-container__buttons d-none\">\n\t  <a class=\"button-primary button-primary--gradient\" href=\"\/eu\/contact-us\/\" target=\"_self\" rel=\"noopener\">Contact Us<\/a>\n\t<\/div>\n<\/p><\/div>\n<\/section>\n<p><!-- Alert: Announcement --><\/p>\n<section class=\"alert-announcement\">\n<div class=\"alert-announcement__wrapper container\">\n<div class=\"alert-announcement__inner\">\n<h6>65% of sales and marketing touchpoints aren&#8217;t synchronized. Learn how connected engagement improves prescribing behavior in the latest ³Ô¹Ï±¬ÁÏ Pulse Field Trends Report. <\/h6>\n<p>            <a class=\"button-primary button-primary--gradient\" href=\"\/eu\/pharma-hcp-360-trends-report\/\" >Learn More<\/a>\n        <\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Overview --><\/p>\n<section class=\"marquee-subpoints marquee-subpoints--3-up marquee-subpoints--light\">\n<div class=\"copy-container container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Overview<\/h6>\n<h3> Integrated Analytics <\/h3>\n<p>³Ô¹Ï±¬ÁÏ Analytics provides the fastest path to actionable insights through our Integrated Analytics approach. Eliminating the legacy barrier of data preparation by bringing ³Ô¹Ï±¬ÁÏ\u2019s pre-integrated, industry best-in-class data to fuel our world-class team, our analysis can start on day one to jump start field activation and pinpoint the right HCPs driving higher engagement and improving patient outcomes.<\/p>\n<\/p><\/div>\n<div class=\"marquee-subpoints__wrapper container\">\n<ul class=\"marquee-subpoints__list\">\n<li class=\"marquee-subpoints__point\">\n<h6>Launch Analytics<\/h6>\n<p>Shift the launch paradigm by integrating complex data on KOL influence, scientific contribution, and affiliation networks to unlock a new level of scientific strategy. Actionable intelligence to ensure medical and commercial teams execute on highly targeted, data-driven engagement strategies that accelerate product adoption.<\/p>\n<\/li>\n<li class=\"marquee-subpoints__point\">\n<h6>Better Segmentation <\/h6>\n<p>Move beyond legacy approaches. ³Ô¹Ï±¬ÁÏ Analytics leverages comprehensive industry data sets and advanced data science to define HCP segments by blending scientific contribution and HCP brick accessibility. Maximize your market opportunity and resource efficiently by focusing on the right HCPs.<\/p>\n<\/li>\n<li class=\"marquee-subpoints__point\">\n<h6>Journeys and Orchestration <\/h6>\n<p>Design and execute seamless customer experiences that deliver the right message at the right time. ³Ô¹Ï±¬ÁÏ Analytics dynamically surfaces relevant influential HCPs and how to work with them for immediate, high-impact action.<\/p>\n<\/li>\n<\/ul><\/div>\n<\/section>\n<p>      <!-- People Events --><\/p>\n<section class=\"people-events people-events--dark section-rounded d-none\" style=\"margin-top:-20px;\">\n<div class=\"copy-container container copy-container--center copy-container--eyebrow-gradient\">\n<h3>\n       \t\tWho We Are<br \/>\n      \t<\/h3>\n<\/p><\/div>\n<div class=\"people-events__cards container\">\n<div class=\"team-cards__grid\" style=\"margin-top:30px\">\n<p>\t\t <!-- start team member --><\/p>\n<div class=\"team-card\">\n<div class=\"team-card__header\">\n<div class=\"team-card__headshot\">\n                      <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/04\/BC-headshot-brian-mahony-square.png\" loading=\"lazy\" width=\"150\" height=\"150\" alt=\"\" \/>\n                  \t<\/div>\n<div class=\"team-card__content\">\n<h3 class=\"team-card__name\">Brian Mahoney<\/h3>\n<p class=\"team-card__title\">Global Analytics Business Consulting Leader<\/p>\n<p class=\"team-card__tenure\">10 YEARS AT VEEVA<\/p>\n<p>                      \t<a href=\"https:\/\/www.linkedin.com\/in\/mahoneybd\/\" class=\"team-card__social\" target=\"_blank\" rel=\"noopener\"><br \/>\n                          <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#0A66C2\" viewBox=\"0 0 16 16\" aria-hidden=\"true\">\n                            <path d=\"M0 1.146C0 .513.526 0 1.175 0h13.65C15.474 0 16 .513 16 1.146v13.708c0 .633-.526 1.146-1.175 1.146H1.175C.526 16 0 15.487 0 14.854zm4.943 12.248V6.169H2.542v7.225zm-1.2-8.212c.837 0 1.358-.554 1.358-1.248-.015-.709-.52-1.248-1.342-1.248S2.4 3.226 2.4 3.934c0 .694.521 1.248 1.327 1.248zm4.908 8.212V9.359c0-.216.016-.432.08-.586.173-.431.568-.878 1.232-.878.869 0 1.216.662 1.216 1.634v3.865h2.401V9.25c0-2.22-1.184-3.252-2.764-3.252-1.274 0-1.845.7-2.165 1.193v.025h-.016l.016-.025V6.169h-2.4c.03.678 0 7.225 0 7.225z\"\/>\n                          <\/svg><br \/>\n                      \t<\/a>\n                  \t<\/div>\n<\/p><\/div>\n<p class=\"team-card__description\">Brian Mahoney is the Global Analytics Business Consulting leader.<\/p>\n<\/p><\/div>\n<p>\t\t <!-- end team member --><\/p>\n<p>       <!-- start team member -->\t\t<\/p>\n<div class=\"team-card\">\n<div class=\"team-card__header\">\n<div class=\"team-card__headshot\">\n                      <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/07\/Andrew-Merron.png\" loading=\"lazy\" width=\"150\" height=\"150\" alt=\"\" \/>\n                  \t<\/div>\n<div class=\"team-card__content\">\n<h3 class=\"team-card__name\">Andrew Merron<\/h3>\n<p class=\"team-card__title\">VP, Link Insights, Analytics Business Consulting<\/p>\n<p class=\"team-card__tenure\">6 YEARS AT VEEVA<\/p>\n<p>                      \t<a href=\"https:\/\/www.linkedin.com\/in\/amerron\/\" class=\"team-card__social\" target=\"_blank\" rel=\"noopener\"><br \/>\n                          <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#0A66C2\" viewBox=\"0 0 16 16\" aria-hidden=\"true\">\n                            <path d=\"M0 1.146C0 .513.526 0 1.175 0h13.65C15.474 0 16 .513 16 1.146v13.708c0 .633-.526 1.146-1.175 1.146H1.175C.526 16 0 15.487 0 14.854zm4.943 12.248V6.169H2.542v7.225zm-1.2-8.212c.837 0 1.358-.554 1.358-1.248-.015-.709-.52-1.248-1.342-1.248S2.4 3.226 2.4 3.934c0 .694.521 1.248 1.327 1.248zm4.908 8.212V9.359c0-.216.016-.432.08-.586.173-.431.568-.878 1.232-.878.869 0 1.216.662 1.216 1.634v3.865h2.401V9.25c0-2.22-1.184-3.252-2.764-3.252-1.274 0-1.845.7-2.165 1.193v.025h-.016l.016-.025V6.169h-2.4c.03.678 0 7.225 0 7.225z\"\/>\n                          <\/svg><br \/>\n                      \t<\/a>\n                  \t<\/div>\n<\/p><\/div>\n<p class=\"team-card__description\">Andrew Merron leads the Link Insights Business Consulting team.<\/p>\n<\/p><\/div>\n<p>\t\t <!-- end team member --><\/p>\n<p>\t\t <!-- start team member --><\/p>\n<div class=\"team-card\">\n<div class=\"team-card__header\">\n<div class=\"team-card__headshot\">\n                      <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/07\/Callie-McGrath.jpg\" loading=\"lazy\" width=\"150\" height=\"150\" alt=\"\" \/>\n                  \t<\/div>\n<div class=\"team-card__content\">\n<h3 class=\"team-card__name\">Callie McGrath<\/h3>\n<p class=\"team-card__title\">Director of Data Science &#038; Engineering, Analytics Business Consulting<\/p>\n<p class=\"team-card__tenure\">2 YEARS AT VEEVA<\/p>\n<p>                      \t<a href=\"https:\/\/www.linkedin.com\/in\/calliemcgrath\/\" class=\"team-card__social\" target=\"_blank\" rel=\"noopener\"><br \/>\n                          <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#0A66C2\" viewBox=\"0 0 16 16\" aria-hidden=\"true\">\n                            <path d=\"M0 1.146C0 .513.526 0 1.175 0h13.65C15.474 0 16 .513 16 1.146v13.708c0 .633-.526 1.146-1.175 1.146H1.175C.526 16 0 15.487 0 14.854zm4.943 12.248V6.169H2.542v7.225zm-1.2-8.212c.837 0 1.358-.554 1.358-1.248-.015-.709-.52-1.248-1.342-1.248S2.4 3.226 2.4 3.934c0 .694.521 1.248 1.327 1.248zm4.908 8.212V9.359c0-.216.016-.432.08-.586.173-.431.568-.878 1.232-.878.869 0 1.216.662 1.216 1.634v3.865h2.401V9.25c0-2.22-1.184-3.252-2.764-3.252-1.274 0-1.845.7-2.165 1.193v.025h-.016l.016-.025V6.169h-2.4c.03.678 0 7.225 0 7.225z\"\/>\n                          <\/svg><br \/>\n                      \t<\/a>\n                  \t<\/div>\n<\/p><\/div>\n<p class=\"team-card__description\">Callie McGrath leads data science, engineering, and data operations for Global Analytics within Business Consulting.<\/p>\n<\/p><\/div>\n<p>\t\t <!-- end team member --><\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p><!--  style=\"background:#eef1f5;padding-bottom:140px;padding-top:100px\" --><br \/>\n      <!-- Logo Wall, Listed --><\/p>\n<section class=\"logo-wall-listed logo-wall-listed--light section-rounded\">\n<div class=\"copy-container container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Our Customers<\/h6>\n<h3>Trusted by Biopharmas Big and Small<\/h3>\n<p>Wealth of industry knowledge across therapeutic\u202fareas and lifecycle stages. Partnerships with over 30+ customers ranging from top 20 to emerging biotech.<\/p>\n<\/p><\/div>\n<div class=\"logo-wall-listed__logos container\">\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Ani-Color-TransparentBG@2x.png\" alt=\"ANI\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Bayer-Color-TransparentBG@2x.png\" alt=\"Bayer\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-BoehringerIngelheim-Color-TransparentBG@2x.png\" alt=\"Boehringer Ingelheim\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Gilead-Color-TransparentBG@2x.png\" alt=\"Gilead\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-GSK-Color-TransparentBG@2x.png\" alt=\"GSK\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-JohnsonandJohnson-Color-TransparentBG@2x.png\" alt=\"J&#038;J\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/12\/Product-Page-Customer-Logo-Lundbeck@2x.png\" alt=\"Lundbeck\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Merck-Color-TransparentBG@2x.png\" alt=\"Merck\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/10\/Product-Page-Customer-Logo-Madrigal-Color-TransparentBG@2x.png\" alt=\"Madrigal\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Menarini-Color-TransparentBG@2x.png\" alt=\"Menarini\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-NovoNordisk-Color-TransparentBG@2x.png\" alt=\"Novo Nordisk\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Pfizer-Color-TransparentBG@2x.png\" alt=\"Pfizer\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-ReckittBenckiser-Color-TransparentBG@2x.png\" alt=\"RB\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-UCB-Color-TransparentBG@2x.png\" alt=\"UCB\" \/><br \/>\n              <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Viatris-Color-TransparentBG@2x.png\" alt=\"Viatris\" \/><\/p><\/div>\n<\/section>\n<p><!-- Quote --><\/p>\n<section class=\"quote-tabs quote-tabs--light\">\n<div class=\"quote-tabs__content\">\n<div class=\"container\">\n            <!-- Carousel --><br \/>\n            <!-- NOTE: data-slide-interval=\"[time]\", where time is in milliseconds --><\/p>\n<div class=\"carousel slide carousel-fade\" data-slide-interval=\"11500\">\n<div class=\"carousel-indicators\"><\/div>\n<p>                    <!-- duplicate carousel-item here for more slides --><\/p>\n<p>                    <!-- quote slide 1 --><\/p>\n<div class=\"carousel-inner\">\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\" style=\"min-height:400px;color:white;background: var(--Dark-Linear, linear-gradient(191deg, #1B2F54 -4.76%, #01050B 12.81%, #02060D 27.11%, #030710 38.64%, #040A13 47.9%, #060C18 55.41%, #080F1D 61.65%, #0A1223 67.14%, #0C1629 72.38%, #0E1A2F 77.87%, #101D36 84.11%, #13213C 91.61%, #152543 100.88%, #172849 112.41%, #192C4F 126.71%, #1B2F54 144.28%));\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cWe&#8217;ve worked with the ³Ô¹Ï±¬ÁÏ Analytics team for over three years. The partnership helped us to find key leads to drive business and provide data sets that integrate into field-facing employees.  The team is quick to pivot as our business does, which gives us an advantage to help customers.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"client-logo\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/customer-story-logo-novo-nordisk.png\" alt=\"\">\n                                <\/div>\n<h5> Frank Armenante<\/h5>\n<h6>Director, Field Systems and Projects, Novo Nordisk<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>                    <!-- quote slide 2 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\" style=\"min-height:400px;color:white;background: var(--Dark-Linear, linear-gradient(191deg, #1B2F54 -4.76%, #01050B 12.81%, #02060D 27.11%, #030710 38.64%, #040A13 47.9%, #060C18 55.41%, #080F1D 61.65%, #0A1223 67.14%, #0C1629 72.38%, #0E1A2F 77.87%, #101D36 84.11%, #13213C 91.61%, #152543 100.88%, #172849 112.41%, #192C4F 126.71%, #1B2F54 144.28%));\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cAdvanced data and analytics allow us to more effectively identify and prioritize the most important individuals that we need to engage with.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"client-logo\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/customer-story-logo-pfizer.png\" alt=\"\">\n                                <\/div>\n<h5>Tim Hylan<\/h5>\n<h6>Lead, Internal Medicine Field Medical Group, Pfizer<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>                    <!-- quote slide 3 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full--medium-text\" style=\"min-height:400px;color:white;background: var(--Dark-Linear, linear-gradient(191deg, #1B2F54 -4.76%, #01050B 12.81%, #02060D 27.11%, #030710 38.64%, #040A13 47.9%, #060C18 55.41%, #080F1D 61.65%, #0A1223 67.14%, #0C1629 72.38%, #0E1A2F 77.87%, #101D36 84.11%, #13213C 91.61%, #152543 100.88%, #172849 112.41%, #192C4F 126.71%, #1B2F54 144.28%));\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cWorking with the ³Ô¹Ï±¬ÁÏ Analytics Business Consulting team has been an exceptional experience \u2013 they combine deep collaboration with advanced data science to tackle complex business questions. Their ability to harness modern data sources like ³Ô¹Ï±¬ÁÏ Compass has set a new standard for consulting partnerships.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<h5>Dan Kim<\/h5>\n<h6>Head of Commercial Analytics &#038; Sales Operations, Merz Therapeutics<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<style>\n.veeva-2024 .listed-up-subpoints .bar {\nbackground: linear-gradient(180deg,#f7981d,#ff6b00);\nborder-radius: 999px;\ndisplay: inline-block;\nheight: 4px;\nposition: relative;\ntransition: all .3s ease-in-out;\nwidth: 90px;\n}\n  <\/style>\n<p>    <!-- Practice Areas Start --><\/p>\n<section class=\"d-none listed-up listed-up-subpoints listed-up--light pt-0\" style=\"margin-top:0px\">\n<div class=\"copy-container container copy-container--center copy-container--eyebrow-gradient\" style=\"margin-bottom:0px;margin-top:80px\">\n<h6>Our Focus<\/h6>\n<h3>Find, Activate, Measure<\/h3>\n<p style=\"max-width:700px\">Deep expertise of ³Ô¹Ï±¬ÁÏ data and software, integrating analytics into existing workflows to maximize business impact to find new patients &#038; HCPs, activate to grow top line revenue, and increase bottom line efficiency \u2013 ultimately accelerating bringing the right treatments to the right patients, improving outcomes. <\/p>\n<div class=\"bar\"><\/div>\n<\/p><\/div>\n<\/section>\n<p>    <!-- Blue Background --><br \/>\n   <!--  \n\n<div class=\"blended-bg blended-bg-2\"> --><\/p>\n<p>   <!--  <\/div>\n\n --><\/p>\n<p>    <!-- Resources --><\/p>\n<section class=\"resource-block-cards resource-block-cards--light  section-rounded-top\"  style=\"padding:90px 0 100px 0;background: linear-gradient(0deg,#fff 5.2%,#eef1f5 92.04%);margin:0\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Resources<\/h6>\n<h3>Explore and Learn<\/h3>\n<div class=\"copy-container__buttons\"><a class=\"button-outline button-outline--black\" href=\"\/eu\/services\/business-consulting-services\/resource-hub\/#commercial-and-medical-engagement\" target=\"_self\" rel=\"noopener\"> View  More Resources<\/a><\/div>\n<\/p><\/div>\n<div class=\"resource-block__cards resource-block__cards--gridded\">\n                <!-- resource card --><br \/>\n                <a class=\"resource-card\" href=\"\/eu\/customer-stories\/daiichi-sankyo-europe-gmbh-powering-ai-and-analytics-with-deep-kol-data\/\"><\/p>\n<div class=\"resource-card__text\">\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n                                <span class=\"icon\" data-icon=\"insert-top-left\"><\/span>\n                            <\/div>\n<p>                            Customer Story\n                        <\/p><\/div>\n<h6>Watch Video<\/h6>\n<h5>Daiichi Sankyo Europe GmbH: Powering AI and Analytics with Deep KOL Data<\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n                        <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/01\/resource-tile-daiichi-sankyo-europe-link-key-people-video-340x240@2x.png\" alt=\"\" \/>\n                    <\/div>\n<p>                <\/a><\/p>\n<p>                <!-- resource card --><br \/>\n                <a class=\"resource-card\" href=\"\/eu\/resources\/fueling-advanced-analytics-with-connected-data-3-use-cases-from-top-data-leaders\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<div class=\"resource-chip\">\n<div class=\"resource-chip__icon\">\n                                <span class=\"icon\" data-icon=\"insert-top-left\"><\/span>\n                            <\/div>\n<p>                            Article\n                        <\/p><\/div>\n<h6>Learn More<\/h6>\n<h5>Fueling Advanced Analytics with Connected Data: 3 Use Cases from Top Data Leaders<\/h5>\n<\/p><\/div>\n<div class=\"resource-card__media\">\n                        <img 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