{"id":10465,"date":"2015-09-25T20:28:23","date_gmt":"2015-09-25T18:28:23","guid":{"rendered":"http:\/\/wwwwww.veeva.com\/eu\/?post_type=resources&#038;p=10465"},"modified":"2026-03-06T20:41:55","modified_gmt":"2026-03-06T19:41:55","slug":"link-product-brief","status":"publish","type":"resources","link":"https:\/\/www.veeva.com\/eu\/resources\/link-product-brief\/","title":{"rendered":"³Ô¹Ï±¬ÁÏ Link Key People Features Brief"},"content":{"rendered":"<style>\n.veeva-2024 .fa-ul li p {\n  margin-top: 5px;\n}\n.veeva-2024 .content-block .fa-check-circle {\n  color: #f7981d;\n  font-weight: 400;\n  font-size: 20px;\n}\n@media (min-width: 768px) {\n  .veeva-2024 .hero-centered {\n    padding: 100px 0;\n  }\n}\n@media (min-width: 992px) {\n  .veeva-2024 .content-block {\n    margin-top: 6rem;\n  }\n}\n.veeva-2024 .content-block__sidebar {\n  display: none;\n}\n<\/style>\n<p><img decoding=\"async\" class=\"img-right d-none d-lg-block\" alt=\"\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/08\/Link-Key-People-FB-Img-1.png\"><\/p>\n<h2>Deep KOL Data for Better Engagement<\/h2>\n<p>³Ô¹Ï±¬ÁÏ Link Key People enables more relevant engagement with medical and scientific experts<\/p>\n<p>What do you really know about the key people in your medical and scientific landscape? With ³Ô¹Ï±¬ÁÏ Link, it&#8217;s possible to gain the complete view of your customer, their research, what trials they work on, what experts they collaborate with, their patient mix, and even their social activity. ³Ô¹Ï±¬ÁÏ Link Key People brings all this information together in one place to power value-driven interactions.<\/p>\n<h3>Business Benefits<\/h3>\n<ul class=\"fa-ul\">\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Find the right people &#8211; <\/strong> identify and prioritize all relevant scientific, digital, and clinical leaders<\/p>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Grow relationships &#8211; <\/strong> find new opportunities to engage and leverage the most relevant talking points<\/p>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Power your AI &#8211; <\/strong> fuel innovation and enable additional use cases with Link&#8217;s accurate, structured, and connected data<\/p>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"img-responsive mw-900\" alt=\"\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2015\/04\/Link-Key-People-FB-Img-1.2.png\"><\/p>\n<p><img decoding=\"async\" class=\"img-responsive mw-900\" alt=\"\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2015\/04\/Link-Key-People-FB-Img-3@2x.png\"><\/p>\n<h2>Features<\/h2>\n<ul class=\"fa-ul\">\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Deep data<\/strong><\/p>\n<ul>\n<li>Data accuracy and coverage enabled  by more data curation than the rest of the industry combined<\/li>\n<li>AI based on 30 million human curator hours<\/li>\n<li>Insights across all therapeutic areas<\/li>\n<li>Data uploaded with high frequency<\/li>\n<\/ul>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Connected insights and intelligence<\/strong><\/p>\n<ul>\n<li>Network analysis feature visualizes connections between experts and associations<\/li>\n<li>In-depth congress insights, including full congress agendas, dates of sessions and contributions, and extra engagement suggestions<\/li>\n<li>Planned and completed KOL interactions from all customer Vault CRM orgs visualized in Link Key People profiles<\/li>\n<li>Interactive map to find and filter experts in your territory or a local area<\/li>\n<li>Current and past company sponsorships and collaborations<\/li>\n<\/ul>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Secure, rigorous compliance<\/strong><\/p>\n<ul>\n<li>Publicly available data sources and carefully controlled data access<\/li>\n<li>Purchased data in compliance with all applicable privacy and data protection laws<\/li>\n<li>Meets highest security standards and GCPR requirements<\/li>\n<li>Operates according to ISO quality standards (27001:2013, 27017:2015, 27018:2019 certified) with regular audits and penetration test<\/li>\n<li>Low impact on IT and administrative resources<\/li>\n<\/ul>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Seamless integration across ³Ô¹Ï±¬ÁÏ products and beyond<\/strong><\/p>\n<ul>\n<li>CRM Connector provides KOL Insights using account and territory views<\/li>\n<li>Tailored information and compliant data views in Vault CRM for both medical and commercial teams<\/li>\n<li>CRM Events Management Connector visualizes Link profiles in Vault CRM Events Management for more informed speaker selection<\/li>\n<li>Common data architecture enables seamless connections with other ³Ô¹Ï±¬ÁÏ products<\/li>\n<li>Link Direct Data API available with daily updates for easy consumption in downstream applications<\/li>\n<\/ul>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Global footprint<\/strong><\/p>\n<ul>\n<li>Market insights tailored for each region across 90+ countries<\/li>\n<li>Data curators are native speakers, ensuring nothing is lost in translation<\/li>\n<li>Global, regional, and local congress and event information captured months ahead of time<\/li>\n<\/ul>\n<\/li>\n<li><span class=\"fa-li\"><i class=\"far fa-check-circle\"><\/i><\/span>\n<p><strong>Unique datasets<\/strong><\/p>\n<ul>\n<li>Unrivaled depth and breadth covering 150,000 annual congresses and events and 58,000+ associations<\/li>\n<li>Education summary including medical school, residency, and fellowships<\/li>\n<li>Career highlights and activity over the last 10 years reveal the experience, focus, and goals of KOLs<\/li>\n<li>Clinical leader scores using US claims summary data, powered by ³Ô¹Ï±¬ÁÏ Compass<\/li>\n<li>Over 1 million social media handles, a digital activity overview including X posts and podcasts<\/li>\n<li>An AI summary with aggregated insights<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>³Ô¹Ï±¬ÁÏ Link Accelerates Engagement with Scientific Leaders.<\/p>\n","protected":false},"featured_media":10383,"parent":0,"template":"","class_list":["post-10465","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-social-hide-social-icons","resource-area-20-commercial","resource-area-20-data","resource-area-20-medical","resource-product-20-real-time-customer-intelligence-link","resource-type-product-briefs"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources\/10465"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/resources"}],"version-history":[{"count":7,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources\/10465\/revisions"}],"predecessor-version":[{"id":88876,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources\/10465\/revisions\/88876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/10383"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=10465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}