{"id":75724,"date":"2024-01-25T15:48:23","date_gmt":"2024-01-25T14:48:23","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=resources&#038;p=75724"},"modified":"2026-03-23T17:03:51","modified_gmt":"2026-03-23T16:03:51","slug":"what-hcps-want-how-biopharmas-can-deliver-better-support-at-the-moment-of-need","status":"publish","type":"resources","link":"https:\/\/www.veeva.com\/eu\/resources\/what-hcps-want-how-biopharmas-can-deliver-better-support-at-the-moment-of-need\/","title":{"rendered":"What HCPs Want: How Biopharmas Can Deliver Better Support at the Moment of Need"},"content":{"rendered":"\n\t\t<div id=\"wppdfemb-frame-container-0\" style=\"-webkit-overflow-scrolling:auto;\">\n\t\t\t<iframe src=\"https:\/\/www.veeva.com\/eu\/?url=https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2024\/01\/What-HCPs-Want-eBook_EU.pdf?1&#038;index=1&#038;pdfID=0\"\n\t\t\t\tid=\"wppdf-emb-iframe-0\"\n\t\t\t\tdata-pdf-index=\"1\"\n\t\t\t\tclass=\"pdfembed-iframe nonfullscreen\"\n\t\t\t\tstyle=\"border:none;width:100%;max-width:100%;min-height:1000px\"\n\t\t\t\tscrolling=\"yes\">\n\t\t\t<\/iframe>\n\t\t<\/div>\n\n\t\t\n<p>Want more insights into HCP preferences? Check out <a href=\"\/eu\/resources\/what-hcps-really-want-insight-into-todays-engagement-preferences\/\">this webinar replay<\/a> featuring three of our HCP Advisory Board members.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>HCPs value fast, relevant field interactions, but the in-person model often falls short. Hear from actual HCPs about how they want to engage with biopharma.<\/p>\n","protected":false},"featured_media":75725,"parent":0,"template":"","class_list":["post-75724","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-area-20-commercial","resource-product-20-digital-engagement-engage","resource-type-ebooks"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources\/75724"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/resources"}],"version-history":[{"count":0,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/resources\/75724\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/75725"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=75724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}