{"id":31642,"date":"2024-01-12T02:05:42","date_gmt":"2024-01-12T07:05:42","guid":{"rendered":"https:\/\/www.veeva.com\/kr\/?post_type=resources&p=31642"},"modified":"2026-03-26T05:46:42","modified_gmt":"2026-03-26T09:46:42","slug":"bayer-commits-to-veeva-vault-crm-and-veeva-opendata-globally","status":"publish","type":"resources","link":"https:\/\/www.veeva.com\/kr\/resources\/bayer-commits-to-veeva-vault-crm-and-veeva-opendata-globally\/","title":{"rendered":"Bayer, \uc804 \uc138\uacc4\uc801\uc73c\ub85c ³Ô¹Ï±¬ÁÏ Vault CRM \ubc0f ³Ô¹Ï±¬ÁÏ OpenData \ub3c4\uc785 \ubc1c\ud45c"},"content":{"rendered":"

\ucc28\uc138\ub300 \uc0dd\uba85\uacfc\ud559 CRM\uacfc \uace0\uac1d \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uc5ec \ubbf8\ub798\ub97c \uc704\ud55c \uc5f0\uacb0\ub41c
\uc18c\ud504\ud2b8\uc6e8\uc5b4\uc640 \ub370\uc774\ud130 \uae30\ubc18\uc744 \uad6c\ucd95\ud569\ub2c8\ub2e4.
\n<\/i><\/p>\n

CA, Pleasanton \u2014 2023\ub144 11\uc6d4 27\uc77c ³Ô¹Ï±¬ÁÏ Systems (NYSE : VEEV) \u2014<\/strong> ³Ô¹Ï±¬ÁÏ Systems<\/a> \ub294 Bayer \uc0ac\uac00 ³Ô¹Ï±¬ÁÏ OpenData<\/a>\ub85c \uae00\ub85c\ubc8c \uace0\uac1d \ub370\uc774\ud130\ub97c \ud45c\uc900\ud654\ud558\ub294 \ub3d9\uc2dc\uc5d0, \uc804 \uc138\uacc4\uc801\uc73c\ub85c ³Ô¹Ï±¬ÁÏ Vault CRM<\/a>\uc73c\ub85c \uc804\ud658\ud558\ub294 \ucd5c\ucd08\uc758 \uc0c1\uc704 20\uac1c \ubc14\uc774\uc624\uc81c\uc57d\uae30\uc5c5 \uc911 \ud558\ub098\uac00 \ub420 \uac83\uc774\ub77c\uace0 \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4. Bayer \uc740 \uc0dd\uba85\uacfc\ud559 \uc5c5\uacc4\ub97c \uc704\ud55c \ucc28\uc138\ub300 CRM \uc778 Vault CRM \uc73c\ub85c \uc804\ud658\ud568\uc5d0 \ub530\ub77c \ubbf8\ub798\uc5d0 \ub300\ud55c \ub354 \ud070 \ud6a8\uc728\uc131\uacfc \uc9c0\uc18d\uc801\uc778 \ud601\uc2e0\uc744 \uc704\ud574 \uace0\uac1d \ucc38\uc870 \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uace0\uc790 \ud569\ub2c8\ub2e4. \uae00\ub85c\ubc8c \ub9c8\uc2a4\ud130 \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud568\uc73c\ub85c\uc368 Bayer \uc740 \ub2e4\uc591\ud55c \ucc44\ub110\uacfc \uc9c0\uc5ed \uc804\ubc18\uc5d0 \uac78\uccd0 AI \uae30\ubc18 \uc778\uac8c\uc774\uc9c0\uba3c\ud2b8\ub97c \ud65c\uc6a9\ud560 \uc900\ube44\ub97c \uac16\ucd94\uac8c \ub420 \uac83\uc785\ub2c8\ub2e4.\n<\/p>\n

Bayer \uc758 \ucee4\uba38\uc15c IT \ubc0f \ub514\uc9c0\ud138 \uc81c\uc57d \ubd80\ubb38 \uae00\ub85c\ubc8c \ucc45\uc784\uc790\uc778 \ud328\ud2b8\ub9ad \ubbac\ub7ec(Patrick Moeller) \ub294 “³Ô¹Ï±¬ÁÏ \uc640\uc758 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \uc6b0\ub9ac\ub294 \ud604\ub300 \uc758\ud559\uc758 \ubcf5\uc7a1\uc131\uc5d0 \ud544\uc694\ud55c \uc18d\ub3c4\uc640 \ubbfc\ucca9\uc131\uc744 \ud655\ubcf4\ud560 \uc218 \uc788\ub294 \uc7a5\uae30\uc801\uc778 \uae30\uc220 \ubc0f \ub370\uc774\ud130 \uae30\ubc18\uc744 \uad6c\ucd95\ud558\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4.” \ub77c\uace0 \ub9d0\ud569\ub2c8\ub2e4. “Vault CRM \uacfc ³Ô¹Ï±¬ÁÏ OpenData \ub294 \ubaa8\ub4e0 \uc9c0\uc5ed\uacfc \uce58\ub8cc \uc601\uc5ed\uc5d0\uc11c \ubcf4\ub2e4 \uc815\ubc00\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \uace0\uac1d \ucc38\uc5ec\ub97c \uc720\ub3c4\ud558\ub294 \ub370 \ud544\uc218\uc801\uc785\ub2c8\ub2e4.”<\/p>\n

Bayer\uc740 \ud604\uc7ac ³Ô¹Ï±¬ÁÏ CRM<\/a>\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc758\ub8cc \uc804\ubb38\uac00(HCP) \uc640\uc758 \uc634\ub2c8\ucc44\ub110 \ucc38\uc5ec\ub97c \ucd09\uc9c4\ud558\uace0 80\uac1c \uc774\uc0c1\uc758 \uad6d\uac00\uc5d0\uc11c \uc2e0\uc57d\uc744 \ucd9c\uc2dc\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. Bayer \uc740 ³Ô¹Ï±¬ÁÏ OpenData \uc758 \uc0ac\uc6a9\uc744 \ud655\ub300\ud558\uc5ec \uae30\uc874\uc758 \ub370\uc774\ud130 \uc81c\ud488\uc744 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \uc77c\uad00\ub41c \uace0\ud488\uc9c8\uc758 \uace0\uac1d \ucc38\uc870 \ub370\uc774\ud130\ub85c \ub300\uccb4\ud560 \uac83\uc785\ub2c8\ub2e4. \uae00\ub85c\ubc8c \ub370\uc774\ud130 \ud658\uacbd\uc744 \uac04\uc18c\ud654\ud558\uba74\uc11c Bayer \uc740 \ud604\uc7a5 \ud300\uc5d0 \uc801\uc2dc\uc5d0 \ubcf4\ub2e4 \uc815\ud655\ud55c \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \ub354 \ub098\uc740 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

³Ô¹Ï±¬ÁÏ \uc758 \uc0ac\uc7a5 \uacb8 \ucd5c\uace0\uc6b4\uc601\ucc45\uc784\uc790(COO) \uc778 \ud1b0 \uc288\ubca4\uac70(Tom Schwenger) \ub294 \u201cBayer \uacfc ³Ô¹Ï±¬ÁÏ \ub294 \uc7a5\uae30\uc801\uc778 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \uc138\uc77c\uc988, \uba54\ub514\uceec \ubc0f \ub9c8\ucf00\ud305 \ud300\uc774 \ubcf5\uc7a1\ud55c \uc2e0\uc57d\uc744 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc5d0 \uc2e0\uc18d\ud558\uace0 \uc815\ud655\ud558\uac8c \ucd9c\uc2dc\ud560 \uc218 \uc788\ub3c4\ub85d \ud568\uaed8 \ud611\ub825\ud560 \uac83\uc785\ub2c8\ub2e4.\u201d \ub77c\uace0 \ub9d0\ud588\uc2b5\ub2c8\ub2e4. “Vault CRM \uacfc ³Ô¹Ï±¬ÁÏ OpenData \ub294 \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc778 \uc628\ub514\ub9e8\ub4dc \ucc38\uc5ec\ub97c \ucd09\uc9c4\ud558\uace0 \uc804 \uc138\uacc4\uc801\uc73c\ub85c HCP \uad00\uacc4\ub97c \ud655\uc7a5\ud560 \uc218 \uc788\ub294 \ucee4\uba38\uc15c \ud601\uc2e0\uc758 \uae30\ubc18\uc744 \uc81c\uacf5\ud560 \uac83\uc785\ub2c8\ub2e4.” <\/p>\n

\uc720\ub7fd\uc5d0\uc11c \uc9c4\ud589\ub41c ³Ô¹Ï±¬ÁÏ Commercial Summit<\/a>\uc758 \uae30\uc870 \uc5f0\uc124\uc5d0 \ucc38\uc5ec\ud55c Bayer \uae30\uc870 \uc5f0\uc124\uc790\ub294 \ub2e4\ub978 \uc0c1\uc704 20\uac1c \ubc14\uc774\uc624\uc81c\uc57d\uc5c5\uccb4\uc640 \ud568\uaed8 Vault CRM \uc774 \ubbf8\ub798\uc758 \ucee4\uba38\uc15c \uc5d1\uc124\ub7f0\uc2a4, \ud601\uc2e0 \ubc0f \ucc28\ubcc4\ud654\ub97c \uac00\ub2a5\ud558\uac8c \ud558\ub294 \ud575\uc2ec \uc694\uc18c \uc784\uc744 \uacf5\uc720\ud558\uc600\uc2b5\ub2c8\ub2e4. Vault CRM \uc740 \ucee4\uba38\uc15c \uc5d1\uc124\ub7f0\uc2a4\ub97c \uc704\ud55c \uc18c\ud504\ud2b8\uc6e8\uc5b4 \uae30\ubc18\uc778 ³Ô¹Ï±¬ÁÏ Commercial Cloud<\/a>\uc758 \uc77c\ubd80\uc785\ub2c8\ub2e4. ³Ô¹Ï±¬ÁÏ OpenData<\/a>\ub294 \ub354 \ub192\uc740 \uc815\ud655\uc131\uacfc \uc18d\ub3c4\ub97c \uc704\ud574 \ucee4\uba38\uc15c\uacfc \uc784\uc0c1 \uc601\uc5ed\uc744 \uc5f0\uacb0\ud558\ub294 \uc0dd\uba85\uacfc\ud559\uc744 \uc704\ud55c \ucd5c\uc2e0 \ub370\uc774\ud130 \ud50c\ub7ab\ud3fc\uc778 ³Ô¹Ï±¬ÁÏ Data Cloud<\/a>\uc758 \uc77c\ubd80\uc785\ub2c8\ub2e4.<\/p>\n

³Ô¹Ï±¬ÁÏ \uc2dc\uc2a4\ud15c \uc18c\uac1c<\/strong>
\n\ube44\ubc14\uc2dc\uc2a4\ud15c\uc988(www.veeva.com\/kr<\/a>)\ub294 \uae00\ub85c\ubc8c \uc81c\uc57d \ubc0f \uc0dd\uba85\uacfc\ud559 \uc5c5\uacc4\ub97c \uc704\ud55c \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \ubd80\ubb38\uc758 \uc120\ub3c4 \uae30\uc5c5\uc785\ub2c8\ub2e4. \ud601\uc2e0, \uc81c\ud488 \uc6b0\uc218\uc131, \uace0\uac1d \uc131\uacf5\uc744 \ubaa9\ud45c\ub85c \ud558\ub294 \ube44\ubc14\ub294 \uc138\uacc4 \ucd5c\ub300 \uaddc\ubaa8\uc758 \uc81c\uc57d\ud68c\uc0ac\uc640 \uc2e0\uc0dd \ubc14\uc774\uc624\ud14c\ud06c \uae30\uc5c5\uc744 \ud3ec\ud568\ud55c 1,000\uc5ec \uace0\uac1d\uc744 \uc9c0\uc6d0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uacf5\uc775 \uae30\uc5c5(Public Benefit Corporation<\/a>)\uc778 \ube44\ubc14\ub294 \uace0\uac1d, \uc9c1\uc6d0, \uc8fc\uc8fc \ubc0f \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc0ac\uc5c5\uc744 \ud3ec\ud568\ud558\uc5ec \ubaa8\ub4e0 \uc774\ud574 \uad00\uacc4\uc790\uc758 \uc774\uc775\uc744 \uade0\ud615\uc788\uac8c \uc870\uc815\ud558\uae30 \uc704\ud574 \ucd5c\uc120\uc744 \ub2e4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc790\uc138\ud55c \ub0b4\uc6a9\uc740 veeva.com\/kr<\/a>\uc744 \ucc38\uc870\ud558\uc2ed\uc2dc\uc624. <\/p>\n

³Ô¹Ï±¬ÁÏ Systems \ubbf8\ub798 \uc2e4\uc801 \uacc4\ud68d \uc11c\uc220\uc11c<\/strong>
\n\ubcf8 \ubcf4\ub3c4\uc790\ub8cc\uc5d0\ub294 \uc0dd\uba85\uacfc\ud559 \uc0b0\uc5c5 \ub0b4\uc5d0\uc11c\uc758 ³Ô¹Ï±¬ÁÏ \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc2dc\uc7a5 \uc218\uc694 \ubc0f \uc218\uc6a9, ³Ô¹Ï±¬ÁÏ\uc758 \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4 \uc0ac\uc6a9 \uacb0\uacfc, \uc77c\ubc18\uc801 \ube44\uc988\ub2c8\uc2a4 \uc870\uac74(COVID-19\uc758 \uc9c0\uc18d\uc801\uc778 \uc601\ud5a5 \ud3ec\ud568)\uc744 \ud3ec\ud568\ud55c \uc804\ud5a5\uc801\uc778 \uc9c4\uc220\uc774 \uc218\ub85d\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \ubcf8 \ubcf4\ub3c4\uc790\ub8cc\uc5d0 \ud3ec\ud568\ub41c \ubaa8\ub4e0 \ubbf8\ub798 \uc2e4\uc801 \uacc4\ud68d \uc11c\uc220\uc11c\ub294 ³Ô¹Ï±¬ÁÏ\uc758 \uacfc\uac70 \uc2e4\uc801\uacfc \ud604\uc7ac \uacc4\ud68d, \ucd94\uc815\uce58, \uae30\ub300\uce58 \ub4f1\uc5d0 \uae30\ucd08\ud558\uba70, \uadf8\ub7ec\ud55c \uacc4\ud68d, \ucd94\uc815\uce58, \uae30\ub300\uce58\uac00 \uc2e4\ud604\ub420 \uac83\uc774\ub77c\uace0 \uc11c\uc220\ud558\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubbf8\ub798 \uc2e4\uc801 \uacc4\ud68d \uc11c\uc220\uc11c\ub294 \ubcf4\ub3c4\uc790\ub8cc \ubc1c\ud45c\uc77c\uc744 \uae30\uc900\uc73c\ub85c ³Ô¹Ï±¬ÁÏ\uc758 \uae30\ub300\uce58\ub97c \ub098\ud0c0\ub0c5\ub2c8\ub2e4. \uc774 \uae30\ub300\uce58\ub294 \uc774\ud6c4 \ubc1c\uc0dd\ud558\ub294 \uc0ac\uac74\uc73c\ub85c \ubcc0\uacbd\ub420 \uc218 \uc788\uc73c\uba70, ³Ô¹Ï±¬ÁÏ\ub294 \ud5a5\ud6c4 \ubbf8\ub798 \uc2e4\uc801 \uacc4\ud68d \uc11c\uc220\uc11c\ub97c \uc5c5\ub370\uc774\ud2b8\ud560 \uc758\ubb34\uac00 \uc5c6\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubbf8\ub798 \uc2e4\uc801 \uacc4\ud68d \uc11c\uc220\uc11c\ub294 \uc2e4\uc81c \uacb0\uacfc\ub97c \uc2e4\uc9c8\uc801\uc73c\ub85c \ub2e4\ub974\uac8c \ub9cc\ub4e4 \uc218 \uc788\ub294 \uc54c\ub824\uc9c0\uac70\ub098 \uc54c\ub824\uc9c0\uc9c0 \uc54a\uc740 \uc704\ud5d8\uacfc \ubd88\ud655\uc2e4\uc131\uc758 \uc601\ud5a5\uc744 \ubc1b\uc2b5\ub2c8\ub2e4. ³Ô¹Ï±¬ÁÏ\uc758 \uc7ac\ubb34 \uc131\uacfc\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\ub294 \ucd94\uac00\uc801\uc778 \uc704\ud5d8\uacfc \ubd88\ud655\uc2e4\uc131\uc740 2021\ub144 4\uc6d4 30\uc77c\uc5d0 \ub9c8\uac10\ub41c \ub9c8\uc9c0\ub9c9 \ubd84\uae30\uc5d0 \ub300\ud574 ³Ô¹Ï±¬ÁÏ\uc5d0\uc11c \uc81c\ucd9c\ud55c Form 10-Q\uc758 \u201c\uc704\ud5d8 \uc694\uc778\u201d\uacfc \u201c\uc7ac\ubb34 \uc0c1\ud0dc \ubc0f \uc6b4\uc601 \uacb0\uacfc\uc5d0 \ub300\ud55c \uacbd\uc601\uc9c4\uc758 \ud1a0\uc758 \ubc0f \ubd84\uc11d\u201d\uc774\ub77c\ub294 \ud45c\uc81c\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 ³Ô¹Ï±¬ÁÏ \uc6f9\uc0ac\uc774\ud2b8(veeva.com\/kr<\/a>)\uc758 \ud22c\uc790\uc790 \uc139\uc158\uacfc SEC \uc6f9\uc0ac\uc774\ud2b8(sec.gov<\/a>)\uc5d0\uc11c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc2e4\uc81c \uacb0\uacfc\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\ub294 \uc7a0\uc7ac\uc801 \uc704\ud5d8\uc5d0 \ub300\ud55c \ucd94\uac00 \uc815\ubcf4\ub294 ³Ô¹Ï±¬ÁÏ\uac00 SEC\uc5d0 \uc218\uc2dc\ub85c \uc81c\ucd9c\ud558\ub294 \uc11c\ub958\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

###<\/p>\n

\nContact:<\/strong>
\n³Ô¹Ï±¬ÁÏ Systems Korea
\nkr.info@veeva.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ucc28\uc138\ub300 \uc0dd\uba85\uacfc\ud559 CRM\uacfc \uace0\uac1d \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud558\uc5ec \ubbf8\ub798\ub97c \uc704\ud55c \uc5f0\uacb0\ub41c \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc640 \ub370\uc774\ud130 \uae30\ubc18\uc744 \uad6c\ucd95\ud569\ub2c8\ub2e4.<\/p>\n","protected":false},"featured_media":31640,"parent":0,"template":"","class_list":["post-31642","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-area-commercial","resource-type-news-press-release","resource-type-press-release","resource-product-crm"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/resources\/31642"}],"collection":[{"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/types\/resources"}],"version-history":[{"count":0,"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/resources\/31642\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/media\/31640"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/kr\/wp-json\/wp\/v2\/media?parent=31642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}