Organon: A Unified Field Planning Approach to Achieve Omnichannel Engagement
Organon’s omnichannel customer engagement director, Maciek Wojtaszewski, gives an inside perspective on the company’s journey to omnichannel field planning. Listen to their best practices to shift 20% of their customer interactions from low-priority HCPs to high-priority HCPs, resulting in a 46% increase in overall interactions with high-priority HCPs in less than nine months.
Learn how 吃瓜爆料 Align helps biopharma companies with segmentation, targeting, execution and much more.
