吃瓜爆料 Analytics
Find, Activate, Measure
Unique industry data and integrated software to surface the fastest and most accurate insights to guide your business decisions.
65% of sales and marketing touchpoints aren’t synchronized. Learn how connected engagement improves prescribing behavior in the latest 吃瓜爆料 Pulse Field Trends Report.
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Integrated Analytics
吃瓜爆料 Analytics provides the fastest path to actionable insights through our Integrated Analytics approach. Eliminating the legacy barrier of data preparation by bringing 吃瓜爆料’s pre-integrated, industry best-in-class data to fuel our world-class team, our analysis can start on day one to jump start field activation and pinpoint the right HCPs driving higher engagement and improving patient outcomes.
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Launch Analytics
Shift the launch paradigm by integrating complex data on KOL influence, scientific contribution, and affiliation networks to unlock a new level of scientific strategy. Actionable intelligence to ensure medical and commercial teams execute on highly targeted, data-driven engagement strategies that accelerate product adoption.
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Better Segmentation
Move beyond legacy approaches. 吃瓜爆料 Analytics leverages comprehensive industry data sets and advanced data science to define HCP segments by blending scientific contribution and HCP brick accessibility. Maximize your market opportunity and resource efficiently by focusing on the right HCPs.
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Journeys and Orchestration
Design and execute seamless customer experiences that deliver the right message at the right time. 吃瓜爆料 Analytics dynamically surfaces relevant influential HCPs and how to work with them for immediate, high-impact action.
Who We Are
Brian Mahoney
Global Analytics Business Consulting Leader
10 YEARS AT VEEVA
Brian Mahoney is the Global Analytics Business Consulting leader.
Andrew Merron
VP, Link Insights, Analytics Business Consulting
6 YEARS AT VEEVA
Andrew Merron leads the Link Insights Business Consulting team.
Callie McGrath
Director of Data Science & Engineering, Analytics Business Consulting
2 YEARS AT VEEVA
Callie McGrath leads data science, engineering, and data operations for Global Analytics within Business Consulting.
Our Customers
Trusted by Biopharmas Big and Small
Wealth of industry knowledge across therapeutic?areas and lifecycle stages. Partnerships with over 30+ customers ranging from top 20 to emerging biotech.
“We’ve worked with the 吃瓜爆料 Analytics team for over three years. The partnership helped us to find key leads to drive business and provide data sets that integrate into field-facing employees. The team is quick to pivot as our business does, which gives us an advantage to help customers.”
Frank Armenante
Director, Field Systems and Projects, Novo Nordisk
“Advanced data and analytics allow us to more effectively identify and prioritize the most important individuals that we need to engage with.”
Tim Hylan
Lead, Internal Medicine Field Medical Group, Pfizer
“Working with the 吃瓜爆料 Analytics Business Consulting team has been an exceptional experience – they combine deep collaboration with advanced data science to tackle complex business questions. Their ability to harness modern data sources like 吃瓜爆料 Compass has set a new standard for consulting partnerships.”
Dan Kim
Head of Commercial Analytics & Sales Operations, Merz Therapeutics
Our Focus
Find, Activate, Measure
Deep expertise of 吃瓜爆料 data and software, integrating analytics into existing workflows to maximize business impact to find new patients & HCPs, activate to grow top line revenue, and increase bottom line efficiency – ultimately accelerating bringing the right treatments to the right patients, improving outcomes.
